Find answers to frequently asked questions about Evolution Fresh™.
Evolution Fresh™ is a breakthrough innovation in wellness– providing consumers a new way to experience pure, natural juices and foods for a better life. The re‐launch of Evolution Fresh™ bottled beverages and the opening of Evolution Fresh™ stores demonstrate an innovative, cross‐channel approach that will help to redefine the super‐premium health and wellness category. By offering pure, natural juices and foods, Evolution Fresh™ provides consumers accessible, delicious nourishment.
What is Evolution Fresh™?
Evolution Fresh is a new approach to offering pure, natural juices and foods to provide customers accessible, delicious nourishment. The brand will offer a line of bottled beverages made with pure juice— clean and delicious. The Evolution Fresh retail store will offer juices and foods that are alive with fresh‐picked flavor and bursting with bright color and vibrant, pure taste, through the creation of a differentiated brand and experience.
What makes Evolution Fresh™ a unique health & wellness experience?
Evolution Fresh cracks, peels, presses, and squeezes its own raw fruits and vegetables. After cold pressing and squeezing the juice, we use an innovative technology called High Pressure Processing (HPP) to retain more of the flavors, vitamins and nutrients of raw fruits and vegetables. Leveraging the company’s consumer products group and retail store expertise, customers can enjoy Evolution Fresh products through grocery channels and a retail store experience.
What is High Pressure Processing (HPP)?
Through the use of High Pressure Processing (HPP), which allows us to safely process juice without the use of heat, Evolution Fresh is able to deliver one of the only “never heated” juice products that retain more of the flavors, vitamins and nutrients of raw fruits and vegetables.
Where can I find Evolution Fresh™ bottled juices?
Evolution Fresh offers a wide variety of fruit and vegetable juices for refreshment, hydration and nutrient needs, including protein and fiber‐focused offerings. Evolution Fresh™ (RTD) bottled juices are available at select grocery stores. Please visit www.evolutionfresh.com to find locations where Evolution Fresh™ products are sold.
What is the shelf life of an Evolution Fresh™ bottled juice? Do the juices need to remain refrigerated?
Evolution Fresh™ bottled juices must be refrigerated to maintain their quality and delicious taste up to 30 to 45 days after the day we press it for you.
What is the nutritional profile of Evolution Fresh™ juices?
We’re proud of the high‐quality ingredients used to make the juices. Evolution Fresh maintains more of the flavors, vitamins, minerals and enzymes of raw fruit and vegetables. For nutritional information about each product, visit www.evolutionfresh.com.
Do the juice offerings change with the seasons?
Yes, just as certain fruits are only available certain times of the year, some of our juices are only available based on the seasonality of the fruit. For example, in a typical year we sell tangerine juice from January to July due to the availability of the fruit.
What more can you tell us about the Evolution Fresh retail store?
The first retail store, Evolution Fresh, opened in Bellevue, Washington, on March 19, 2012 and further redefines the super‐premium juice category and experience for consumers unlike any prior existing juice retail concepts. The Evolution Fresh retail store offers super‐premium juices and foods made with pure, natural ingredients through the creation of a differentiated brand and experience.
Does Evolution Fresh have a rewards program?
Evolution Fresh is a part of the My Starbucks Rewards™ program. That means that when you purchase one of our super-premium juices at an Evolution Fresh retail store or at any Starbucks store using your registered Starbucks Card you will earn a Star for that transaction. The Stars that you earn will go towards your earned rewards redeemable at all participating Starbucks stores. For more information on the benefits of the My Starbucks Reward program, visit http://www.starbucks.com/card/rewards.